STORY PROCESS
Its hard to know where to start….
A clear path from the first conversation to final delivery.
A strong film doesn’t need a predetermined script. It begins with understanding. Before deciding what the film should say, we learn why it needs to exist, who it needs to reach, and what people should understand when it ends. Films solve communication problems.
01 STORY ROADMAP
It starts with a conversation about your project, audience, goals, and what you need to communicate. This gives everyone a shared direction before creative decisions are made.
02 RESEARCH AND STORY DISCOVERY
We learn about your company, people, history, products, and work. We look for the central idea, real voices, and visual opportunities that can turn information into a meaningful story.
03 STORY ARCHITECTURE
We shape the beginning, middle, and end of the story. We decide how interviews, real moments, products, places, and processes will work together to support one clear idea.
04 TREATMENT AND PRODUCTION PLAN
We translate the story into a creative treatment that explains the tone, visual approach, interviews, key scenes, deliverables, schedule, and budget. This allows everyone to understand what we are making before production begins.
05 PREPRODUCTION
We confirm the people, locations, crew, equipment, access, schedule, interview preparation, and production details. Careful preparation keeps the shoot focused while leaving room for unexpected moments.
06 PRODUCTION
We film the people, environments, products, processes, and real work that make the story believable and cinematic. When appropriate, we capture film and photography together to create a consistent collection of visual assets.
07 EDITORIAL AND DELIVERY
The story is discovered a second time in the edit as interviews and real moments begin working together. After review and revisions, we complete color, sound, music, graphics, captions, and final delivery.
Tell us what you are trying to communicate, and we will help you find the story. info@mankindtv.com